Draya Michele Faces Backlash for Promoting Air Purifier During LA Fires

Draya Michele is criticized for advertising an air purifier amid the ongoing wildfires in Los Angeles, sparking a heated debate online.

Draya Michele Faces Backlash for Promoting Air Purifier During LA Fires
Draya Michele Faces Backlash for Promoting Air Purifier During LA Fires

Los Angeles: Draya Michele is in hot water for promoting a $600 air purifier on Instagram while wildfires rage in the area. She shared a video of herself putting together a Sereniby air purifier, which costs about $629, while her son played nearby.

In her post, she mentioned the poor air quality due to the fires and how she wanted to ensure her kids and pets were breathing clean air. She also noted that the brand was offering a $200 discount for those who bought through her link.

Despite turning off comments on her post, people took to X to express their opinions. Some called her tone-deaf for promoting a pricey product during such a crisis. Others defended her, saying that promoting air purifiers could be helpful for those looking to improve their home air quality.

Michele, who has faced criticism before, received mixed reactions. Some fans appreciated her efforts, while others felt it was inappropriate given the circumstances. A spokesperson for the air purifier brand clarified that Michele wasn’t paid for the post and genuinely believed in the product’s benefits.

Last week, she also faced backlash for attending a basketball game with her son and her much younger boyfriend, NBA player Jalen Green. The couple welcomed a baby girl in May 2024.

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