Pickle refuses fast fashion donations, focusing on quality items for LA fire victims

The company, which has a rental app and a store in New York’s West Village, aims to break the cycle of fast fashion. Thousands of people in LA have had to evacuate due to the ongoing fires, and Pickle wanted to ensure that the donations were of high quality.
One person who tried to donate kids’ clothes from Zara was turned away. They were surprised to learn that Nike was considered acceptable, leading to some head-scratching thoughts about the ethics of fast fashion.
Pickle emphasized that they only want high-quality items for their donation drive. Despite the urgent need, they stuck to their policy, stating on Instagram that they want to help those affected by the fires rebuild their lives with the best possible items.
The good news? New Yorkers showed up in droves to donate, with lines wrapping around the block. Pickle received four times the expected donations, which made it necessary for them to be even more selective.
They explained that they wanted to prioritize items that would have a lasting impact. After stopping the acceptance of fast fashion items, they directed donors to other organizations that could take them.
Volunteers in LA will distribute the collected clothes at a donated retail location. Pickle expressed gratitude for the community’s support and plans to adapt their approach as they partner with other organizations to maximize their impact.